Clear values.
Open evidence.
Help people boycott effectively, with somewhere practical to go next.
A progressive perspective
We start with trans rights. We explain specific documented activities and financial relationships, including supportive actions and conflicting findings. We do not infer anyone's politics from their identity.
Know who actually acted
A company, its foundation, its affiliated PAC and an executive donating personally are different actors. A financial relationship and a recipient's activity require separate evidence. A donation alone does not prove it funded a particular action.
Unknown means unknown
Not assessed, limited research and no matching records found are different states. None establishes political neutrality. Dates, reporting periods and coverage matter.
Alternatives must work in real life
We compare intended use, format, fragrance, availability, parent ownership and meaningful unit prices where supported. A qualified alternative can appear without paying us.
Research before publication
Researchers draft findings. A different reviewer checks and approves an exact revision before it can be published. Corrections and withdrawals are visible in Updates.
This prototype
Every brand, product, price, source excerpt and finding in this catalog is fictional. It demonstrates the workflow, not real research. Suggestions are stored in a private local database; do not enter sensitive information.
Funding
No sponsors, ads, discounts or affiliate arrangements are active. Future switching offers must support the mission without determining recommendations.